Haley leads and manages WCED’s internal and external communication, marketing, and public relations strategies. She is responsible for WCED’s national media campaign, local public relations initiatives, and digital and traditional marketing efforts to increase brand awareness of Raleigh, Wake County, and the Triangle as a top place for talent and business.

Prior to joining WCED, Haley worked as the marketing & communications manager for the Ronald McDonald House of Chapel Hill. Haley supported the House’s mission of “keeping families close” through strategic marketing, fundraising, social media, video production, events and more.

A lifelong Tar Heel, Haley lived in Greensboro until attending college at the University of North Carolina. While at UNC, she studied public relations, with a second major in media production and a minor in history. Haley enjoys taking advantage of all North Carolina has to offer, from the mountains to the beach, and every restaurant and brewery in between.